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What to Consider When Selling Your Home: Tips for a Fast and Profitable Sale

What to Consider When Selling Your Home: Tips for a Fast and Profitable Sale
12 September 2024

What to Consider When Selling Your Home: Tips for a Fast and Profitable Sale 

Selling a home requires careful planning nowadays. Learning the steps of the selling process in advance can help you achieve better results. Whether you're selling for the first time or are an experienced seller, understanding and following essential steps is crucial. In this guide, you'll find important points to consider for a fast and profitable sale.

Pricing Right 

One of the most critical factors in selling a house is setting the right price. Pricing too high can result in your property sitting on the market for a long time and losing potential buyers. To determine the true value of your home, you can:

  • Review the prices of comparable homes in your area,
  • Request a professional evaluation from a real estate expert,
  • Take market conditions into account,
  • Be sure to leave room for negotiation.

First Impressions: Visual Appeal and Maintenance 

Potential buyers usually see photos of your home before visiting. Thus, the external and internal appearance of the house plays a significant role in the buying process. Improve your home’s visual appeal and maintenance by:

  • Deep cleaning: Ensure there’s no dust, dirt, or clutter in the house. A bright and clean environment strongly attracts buyers.
  • Repairs and maintenance: Small repairs (like leaky faucets, loose cabinet doors) create a positive impression. Solving major issues like plumbing in advance can increase trust in both the home and the seller.
  • Exterior landscaping: Areas like gardens, patios, and balconies are key for buyers, so their visual appeal and maintenance should be prioritized. An aesthetic outdoor space can increase the home’s value.

Key Tips for Online Real Estate Listings 

If you're listing your property online, visual appeal and maintenance are crucial in the first impression and purchase process. Here are some essential points to consider:

  • Clarity of images: The clearer the photo quality, the stronger the connection users will feel with the property. Dark, blurry, or poorly-angled photos can drive away potential buyers. Even if you can't use a professional camera, keep the camera steady to avoid shaking. Proper lighting is also crucial for image clarity.
  • Proper lighting: Take photos when natural light is best to showcase the rooms’ size and brightness. Include various angles to give an accurate impression of the space.
  • Exterior appearance: First impressions start with the exterior, such as the façade and garden. Make sure the outside of your home is clean and well-maintained to attract potential buyers or tenants. If you have plants in your garden, tidy them up, and consider repainting the exterior to enhance the property’s appearance. Ensure that exterior elements like the front door, windows, and fences are in good condition.

Creating Detailed and Informative Listings

Creating detailed and informative listings can greatly increase the chance of a sale. In addition to the physical characteristics of the house, mention its location, nearby amenities (schools, markets, public transport), and the general advantages of the property. Buyers don't just consider the house's appearance but whether it fits their lifestyle. Highlight environmental factors that appeal to a wide audience. Include the square footage, number of rooms, balconies, storage space, and any renovations or upgrades made to increase your home’s value.

Example Detailed Listing Description:

Located in the heart of Karachi, this modern 3-bedroom apartment offers spacious living areas and a bright atmosphere. Ideal for those seeking both a peaceful and active lifestyle. The apartment has 140 m² of living space, a master bedroom with an ensuite bathroom, an open-plan kitchen, and a large living room.

  • Spacious Living Areas: 140 m² of usable space, offering plenty of room for comfortable living.
  • Open-Plan Kitchen: Modern built-in kitchen appliances and plenty of cabinet space make cooking a joy.
  • Master Bedroom with Ensuite: The master bedroom includes a private bathroom.
  • Balcony: A large balcony with a city view.
  • Convenient Location: Walking distance to metro, bus, and minibus stops. Also close to shopping centers, schools, and healthcare facilities.
  • Security and Comfort: 24-hour security service, underground parking, and an elevator.

Additional Features:

  • 3-story parking garage
  • Fully equipped gym
  • Children's playground
  • Large landscaped area within the complex

Adding Virtual Tours and Videos

Virtual tours and videos are some of the most effective and trustworthy methods for online listings. These visual tools are preferred for the following reasons:

  • In addition to photos, virtual tours and video presentations allow buyers to experience your home realistically. These are especially effective for buyers who live far away or can't visit in person.
  • A virtual tour lets buyers explore every room, while a video tour provides an overall view of the house and its surroundings, offering a broader perspective.

What to Consider When Selling Your Home: Tips for a Fast and Profitable Sale 

Selling a home requires careful planning nowadays. Learning the steps of the selling process in advance can help you achieve better results. Whether you're selling for the first time or are an experienced seller, understanding and following essential steps is crucial. In this guide, you'll find important points to consider for a fast and profitable sale.

Pricing Right

One of the most critical factors in selling a house is setting the right price. Pricing too high can result in your property sitting on the market for a long time and losing potential buyers. To determine the true value of your home, you can:

  • Review the prices of comparable homes in your area,
  • Request a professional evaluation from a real estate expert,
  • Take market conditions into account,
  • Be sure to leave room for negotiation.

First Impressions: Visual Appeal and Maintenance 

Potential buyers usually see photos of your home before visiting. Thus, the external and internal appearance of the house plays a significant role in the buying process. Improve your home’s visual appeal and maintenance by:

  • Deep cleaning: Ensure there’s no dust, dirt, or clutter in the house. A bright and clean environment strongly attracts buyers.
  • Repairs and maintenance: Small repairs (like leaky faucets, loose cabinet doors) create a positive impression. Solving major issues like plumbing in advance can increase trust in both the home and the seller.
  • Exterior landscaping: Areas like gardens, patios, and balconies are key for buyers, so their visual appeal and maintenance should be prioritized. An aesthetic outdoor space can increase the home’s value.

Key Tips for Online Real Estate Listings

If you're listing your property online, visual appeal and maintenance are crucial in the first impression and purchase process. Here are some essential points to consider:

  • Clarity of images: The clearer the photo quality, the stronger the connection users will feel with the property. Dark, blurry, or poorly-angled photos can drive away potential buyers. Even if you can't use a professional camera, keep the camera steady to avoid shaking. Proper lighting is also crucial for image clarity.
  • Proper lighting: Take photos when natural light is best to showcase the rooms’ size and brightness. Include various angles to give an accurate impression of the space.
  • Exterior appearance: First impressions start with the exterior, such as the façade and garden. Make sure the outside of your home is clean and well-maintained to attract potential buyers or tenants. If you have plants in your garden, tidy them up, and consider repainting the exterior to enhance the property’s appearance. Ensure that exterior elements like the front door, windows, and fences are in good condition.

Creating Detailed and Informative Listings 

Creating detailed and informative listings can greatly increase the chance of a sale. In addition to the physical characteristics of the house, mention its location, nearby amenities (schools, markets, public transport), and the general advantages of the property. Buyers don't just consider the house's appearance but whether it fits their lifestyle. Highlight environmental factors that appeal to a wide audience. Include the square footage, number of rooms, balconies, storage space, and any renovations or upgrades made to increase your home’s value.

Example Detailed Listing Description:

Located in the heart of Karachi, this modern 3-bedroom apartment offers spacious living areas and a bright atmosphere. Ideal for those seeking both a peaceful and active lifestyle. The apartment has 140 m² of living space, a master bedroom with an ensuite bathroom, an open-plan kitchen, and a large living room.

Key Features:

  • Spacious Living Areas: 140 m² of usable space, offering plenty of room for comfortable living.
  • Open-Plan Kitchen: Modern built-in kitchen appliances and plenty of cabinet space make cooking a joy.
  • Master Bedroom with Ensuite: The master bedroom includes a private bathroom.
  • Balcony: A large balcony with a city view.
  • Convenient Location: Walking distance to metro, bus, and minibus stops. Also close to shopping centers, schools, and healthcare facilities.
  • Security and Comfort: 24-hour security service, underground parking, and an elevator.

Additional Features:

  • 3-story parking garage
  • Fully equipped gym
  • Children's playground
  • Large landscaped area within the complex

Adding Virtual Tours and Videos

Virtual tours and videos are some of the most effective and trustworthy methods for online listings. These visual tools are preferred for the following reasons:

  • In addition to photos, virtual tours and video presentations allow buyers to experience your home realistically. These are especially effective for buyers who live far away or can't visit in person.
  • A virtual tour lets buyers explore every room, while a video tour provides an overall view of the house and its surroundings, offering a broader perspective.
  • Virtual tours help identify serious buyers. If a potential buyer inquires after viewing the virtual tour, it indicates genuine interest.

Creating SEO-Friendly Listings with Keywords (Anahtar Kelimelerle SEO Uyumlu İlan Hazırlamak)

Performing keyword research for SEO can give your online listings an advantage. Search engines index listings based on the terms or questions typed by users. Here’s how to make sure your listing stands out in search results:

  • When listing your property online, prepare it according to SEO (Search Engine Optimization) guidelines to ensure it ranks higher on search engines. Use frequently searched terms in your title and description, such as “house for sale,” “apartment for rent,” or “home in [location].”
  • Also, include specific keywords related to the property type (apartment, villa, detached house) to reach your target audience faster.

Key Tips for Creating Listings on Malikki 

Selling second-hand or new products on Malikki is straightforward. However, to ensure a successful sale, there are important steps and tips to follow:

  1. Login to Your Account
    The first step in creating a listing is logging into your Malikki account. If you don’t have an account yet, you can sign up quickly. After logging in, click the "Sell" button at the top right of the homepage.
  2. Category Selection
    Choosing the right category is crucial for potential buyers to find you. Carefully select the category that best fits the product you're selling. Examples of categories include:

    For example, you selected the "Home & Personal Care Services" category. Click on the "Baby sisters" option from the subcategories and proceed by clicking "Continue."

  3. Product Descriptions and Details
    When creating a listing, you'll need to provide detailed information about your product or service. Keep the following points in mind:
    • Title: Use an eye-catching title that clearly describes your product. For example, "Experienced Babysitter Service."
    • Description: The more detail you provide about your product or service, the better. Anticipate and answer potential buyers' questions in your description. For example, include the babysitter’s experience, hourly rates, and service areas.
    • Price: Setting a competitive price attracts attention. Review similar products on the market and set a competitive price.
    • Images: Adding high-quality and clear photos increases your listing's visibility. Uploading multiple photos from different angles helps build trust with potential buyers.

Using Keywords Effectively

Using relevant keywords in your listing’s description and title will help  your ad stand out in search results. Terms like “babysitting,” “experienced babysitter,” and “in-home childcare” make it easier for potential buyers to find you.

Be Honest and Transparent 

Don’t misrepresent your product or service. Providing accurate information increases customer satisfaction and long-term success. Ensure your listing is sincere, honest, and accurate.

Keep Your Listing Updated 

After publishing your listing, update it regularly. Revise it when there are changes in price or service terms. Keeping your listing updated ensures that users have access to the most current information and improves your chances of making a sale.

Creating a listing on Malikki is simple, but following these steps—selecting the right category, providing effective descriptions, using clear photos, and being honest—ensures your listing stands out.